D6 Interactive

Case Study

Texas Christian University

Revolutionizing the TCU Athletics Department Donor Engagement Through Digital Innovation

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Table of Contents

In this Case Study:

  • Web Engineers
  • Graphic Designers
  • VP of Technical
  • Art Director

Industry

Oil & Gas Energy Investment

Location

Texas, United States


Client Overview

Texas Christian University′s Athletics Department required a sophisticated digital platform to manage their donor relationships and streamline their e-commerce operations. Since 2018, we′ve delivered a comprehensive solution that transformed their manual processes into an efficient, automated system.

The Challenge

Prior to our engagement, TCU Athletics managed their donor interactions through a fragmented system of emails, phone calls, and spreadsheets. This manual approach created unnecessary complexity, limited scalability, and reduced staff efficiency. The department needed a unified platform that could:

  • Automate donor management processes
  • Provide tiered access based on donation levels
  • Deliver personalized e-commerce experiences
  • Streamline administrative operations

Our Solution

  • Custom Platform Development

    • Sophisticated WordPress CMS customization
    • Integrated e-commerce portal
    • Multi-tiered user access system
    • Advanced admin control panel
  • User Experience Design

    • Intuitive donor portal interface
    • Personalized product catalogs
    • Streamlined donation management
    • Mobile-responsive design
  • Administrative Tools

    • Comprehensive user management dashboard
    • Automated access level control
    • Product inventory management
    • Detailed reporting system

The Results

The platform now serves as TCU Athletics′ primary donor management system, delivering:

  • Automated donor tier management
  • Personalized e-commerce experiences
  • Streamlined administrative processes
  • Enhanced donor engagement

Through ongoing support and continuous optimization, we′ve helped TCU Athletics Department transform their donor management processes from manual operations to a sophisticated digital platform that scales with their growing needs.

This long-term partnership exemplifies our ability to deliver complex digital solutions that solve real business challenges while improving operational efficiency and user experience.

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