Are you considering a website redesign? If yes, you are probably thinking about two options: Should you manage this task in-house, or is it better to outsource website design?
All brands need a website, but when it comes to building one, the major consideration is cost. You can probably save more if you do your website redesign in-house, however, the savings will most likely cost you dearly if it wasn’t done right. Taking on the task – if not done by the experts – can eat too much valuable time. This is why having your website design outsourced can be such a cost-effective and attractive solution.
Let us at D6 Interactive, your Dallas web design experts, explain what you need to know about outsourcing website design.
Outsourcing web design can happen in different ways. You can approach the project in the most effective way possible.
1. Understand the scope of the project
Are you doing essential updates, or starting a website from scratch? Do you want to give your website a facelift? Be prepared to communicate what you want to achieve. This will help you during the initial meeting when you relay your expectations to the web design company.
2. Research on the industry’s average prices
The prices do come in a wide range, but it is essential for you to research on the typical prices associated with a high-quality website design. Do not be tempted to go with the cheapest offers out there, you will most likely get a mediocre-looking website.
The prices for website design typically hinge on three factors. These factors will affect how much work the company will need to charge for the project.
- Site functionality
- Design complexity
- Number of website pages you want done
It is best to reach out to ask for a quote to get an accurate price.
3. Communicate
Be prepared to answer questions, and be ready with yours during the process. There will be some instances where you need to let the designer lead with suggestions. After all, it is their area of expertise!
So, should you outsource web design?
Take an honest look and evaluate your internal resources. Do your people have what it takes to create a high-quality website for your company? Can they complete the project on the desired timeline?
You will most likely need these types of people in your team to create an effective website for your business:
- A skilled web designer who knows that website design is more than artwork and understands how your ideal target market use the web.
- A marketing leader who can guide the digital strategy.
- A skilled copywriter who not only knows how to write for search engine optimization but can write using your brand’s tone.
- A super web developer who is skilled in producing efficient and clean code, as well as a management system that will help you easily update your site.
- A project manager that will take the lead and will manage the timeline and budget.
Yes, website design entails both technical and creative competencies. You might also want to consider that a project as big as website design will pull your business’ resources off other projects. Outsourcing your website design to a team of experienced professionals will give you many skillsets that understand how to work together to get efficient results.
Your website should be your business’ greatest asset. Do your research on the best Dallas web design provider that can meet your expectations. Remember to communicate openly and clearly, and do keep in touch – you just might find a reliable provider that will remain useful for years to come!
