WEB RE-DESIGN FOR THE MODERN USER

The TCU Student Affairs Counseling & Mental Health Center needed an engaging re-design for its suicide prevention site.

 

THE MISSON

Promoting psychological health, well being, and resources for TCU students to cope with personal and academic challenges.

THE TEAM

The TCU Student Affairs staff has a number of resources available to the TCU student population, but we needed to translate that to the web for students to be able to access. 

THE STUDENTS

We knew that the target demographic of  TCU students would be accessing the site through a mobile and tablet device, and focused on that in our UI/UX design concepts.

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FINDING HOPE AND INNER PEACE

Dealing with a difficult, yet important subject matter, the new R U OK? site presents a variety of informative, personable copy and content to users through a unique blend of modern HTML5, CSS3, modern animations and javascript.


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The Campaign

We worked with the TCU Student Affairs staff on creating a marketing campaign on both digital and print to reach all areas of the campus.

RESPONSIVE 

With the modern college student, we knew that a high percentage would access the site from their mobile or tablet device. We took a mobile-first approach in our UI/UX design and discovery phases. 


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This campaign created by TCU, including the website design, has been licensed across the country to help other collegiate counseling programs.

HAND CRAFTED

We designed everything and wrote all of the code from scratch, using the latest web design strategies, trends and animations. We combined them with a distinct, flowing one-page layout to create a website that addresses a variety of critical factors in suicide prevention, including: Help for Yourself, Help for Someone Else, Understanding Suicide and Resources.

VISIT LIVE SITE

THE RESULTS

The website created a distinct experience for users by communicating critical suicide prevention facts and messaging through custom graphics, animation and a vibrant color scheme that speaks directly to students, parents/family and faculty/staff.

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